Rules by Mary

The Swedish fashion brand Rules by Mary launched its first collection in 2006 and can now be found in over 300 selected stores in Sweden, Denmark, Germany, Austria, Spain, Australia and Japan. The brand has a feminine style and a thought through silhouette which both are flattering to the figure. The daring colours and variety of prints cater for every individual wearer’s personal style. The brand stands for a positive and strong attitude, this should come across with just a pinch of slightly crazy playfulness. The number one rule is that there are no rules. Fashion is much more fun and interesting if you dress after your own personality and by doing that creating your own look.